RONALDO LAUNCHES HIS ONLINE COMMUNITY : ‘VIVA RONALDO’
The most current and famous football player in the world Cristiano Ronaldo just launched his own online community : VivaRonaldo.com
Viva Ronaldo is Cristiano Ronaldo’s official community digital platform, creating a full social experience around Ronaldo and his fans, available 24/7 and packed with exclusive content. Viva Ronaldo has been available in beta since May this year and has already gathered a growing and vibrant user base. Fans can follow all Cristiano’s live matches, supporting and predicting his in-game actions, and play trivia challenges, to collect points and rewards. On Viva Ronaldo, fans can also interact with Cristiano Ronaldo himself and follow his social activity, among many other features – gaining access to exciting prizes such as match tickets, autographed memorabilia or the chance to meet the player.
Viva Ronaldo’s new features include: the ability to share videos and pictures supporting Cristiano; a 24/7 chat service; a gift store where fans can acquire virtual goods and send them to Ronaldo or to their friends; and the News Feed, where fans can follow all the action around Viva Ronaldo and Cristiano Ronaldo’s activity on Twitter and Facebook. The Portuguese superstar is now an active participant on the community, regularly liking and commenting on posts and sharing exclusive content with his fans. The platform will further build on bringing together Cristiano’s 100 million social media fans, providing them with a unique mix of entertainment, gaming and social following experience.
“I am extremely happy with my involvement in this company, and I believe Viva Ronaldo is really a unique experience that we are able to provide to my fans all around the world”, says Cristiano Ronaldo. “I have been participating almost daily now, and it’s incredible to feel the support and enthusiasm of so many people”.
With over 67 million fans of Facebook and over 23 million on Twitter it’s almost certain that the new platform is building its audience on a solid existing users base.
Viva Superstars, a joint-venture co-founded by Cristiano Ronaldo, Polaris Sports, and Portuguese-Dutch startup bViva
I played rugby, I try to play a bit of football sometimes, I like to hit the little yellow ball and I'm a keen cyclist who would love to ride an indoor track once.
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